Calls available within 3–5 days · Plan delivered within 48 hours of your call

Thinking about going self-employed? Plan it out properly before you commit.

A 30-minute call and a written plan, built around your idea. So you decide with structure — not just hope.

One-off £95 · No subscription Delivered by the founder No upsell
£95
What it costs

Less than the cost of getting it wrong by a long way.

£95 buys a 30-minute call with the founder, plus a written PDF plan built specifically around your idea. One payment. No tier. No subscription. No upsell.

What you get for £95.

Two things. The conversation, and the document that comes from it.

— The call

A 30-minute consultation

Live, video or phone, just you and the founder. You bring your idea, your doubts, the half-formed thinking. You get honest answers and the structure to turn them into a plan.

Duration30 minutes
FormatVideo or phone
Booked within3–5 days
— The plan

A bespoke written PDF

A document built around what you discussed — what's strong, what's risky, what to charge, who would buy it, what setup it needs, and the order to do it in. Yours to keep and revisit.

FormatBespoke PDF, with the length shaped by your idea
CustomBuilt for you only
Delivered within48h of the call

What's in the plan.

Four sections are in every plan. Three more are added only where your situation calls for them.

Core — for everyone

4 sections, always

Idea pressure test

Is the business actually viable? Demand, competition, realistic ceiling.

Pricing reality check

What to charge, why, and what that means for your hours and income.

The setup checklist

Everything that needs doing before you can legally and credibly trade, in order.

Your next step

Whether to commit, hold off, pivot, or build something different.

Added where relevant

0–3 sections, situational

Who you'd serve

A clear picture of your customer, where they are, and what they want.

The first 30 days

What to focus on, what to ignore, and what success looks like by day 30.

Risks & watch-outs

Things specific to your situation that could trip you up — addressed before they do.

See what your plan could look like.

Every My Self-Employment Plan is built around the person, their idea and the route that makes the most commercial sense. Explore four plans based on real client scenarios.

Cover of the nail technician example plan

Beauty & Treatment Businesses

Nail technician example

See how an employed nail technician could move toward a home studio, create a premium treatment menu and build a diary of loyal rebooking clients.

Nail technicians · Beauticians · Lash and brow artists · Massage therapists
Based on a real client scenario View the beauty business plan
Cover of the personal trainer example plan

Fitness & Coaching

Personal trainer example

See how an employed personal trainer could move beyond session-only income using 1:1 coaching, small groups and online support.

Personal trainers · Sports coaches · Wellness coaches · Instructors
Based on a real client scenario View the personal training plan
Cover of the dog groomer example plan

Local Service Businesses

Dog-grooming example

See how a dog groomer could compare home, mobile and premises-based models, set commercially viable prices and build recurring appointments.

Dog groomers · Mobile valeters · Cleaners · Gardeners · Pet services
Based on a real client scenario View the local service plan
Cover of the electrician example plan

Skilled Trades

Electrician example

See how a qualified tradesperson could calculate the transition from employment, identify profitable specialist work and build toward direct customers.

Electricians · Plumbers · Joiners · Decorators · Heating engineers
Based on a real client scenario View the skilled-trades plan

Is this for you?

An honest match check. This isn't right for everyone, and that's fine.

Good fit You'll get value from this if…
  • You have an idea or skill you think could be a business
  • You're employed and weighing up the leap
  • You're trading informally and thinking about going official
  • You want an honest second opinion before committing
  • You'd rather spend £95 finding out than £5,000 finding out the hard way
Not a fit Skip this if…
  • You want someone to tell you what to do without doing any thinking
  • You're looking for a get-rich-quick blueprint
  • You're already trading full-time and need help scaling
  • You don't have at least an outline of an idea yet

How it works.

Five steps. Linear. No back-and-forth, no surprises.

01

Pay £95

Secure checkout. Your place is confirmed immediately.

Day 0 · 2 minutes
02

Complete your questionnaire

Tell us about your idea, current position, experience and what you want the plan to help you decide.

Day 0 · 10 minutes
03

Book your call

Choose a suitable time once the questionnaire has been completed.

Day 0 · 1 minute
04

Talk for 30 minutes

We'll focus on the decisions and details that need deeper discussion.

Day 3–5 · 30 minutes
05

Receive your plan

Your bespoke plan will be delivered within 48 hours of the call.

Within 48h of the call

What three recent buyers used the plan for.

People come to My Self-Employment Plan (MSEP) at different points. Some with a clear idea they want pressure-tested, others with a vague sense that something needs to change.

Jen & Kelly
Employed beauticians · Feb 2026
Deciding to launch
Came in with no clear sense of what setting up a salon actually involved. Used the plan to map it out properly before committing.
Gareth
Pre-launch gardener · Mar 2026
Pricing pressure-test
Was about to launch at what he thought was a fair price. The pressure-test showed his idea was 3× more lucrative than he'd assumed. Committed with confidence.
Sarah
Side hustle → full-time · May 2026
Viability check
Had a side hustle she was thinking of taking full-time. Used the plan to build out pricing, packages and recurring revenue. Proved the maths worked before handing in her notice.
Delivered by the founder

Every call and every plan is researched, written and delivered personally by Nathan — founder of StartSorted, from a background in sales and commercial management. Not a junior, not an outsourced team. If you buy the plan, you're paying for focused research and commercial thinking applied specifically to your situation — beginning with the 30-minute call and continuing through the analysis, calculations and writing that follow.

He has helped owners build more than 20 businesses that remain active across the North of England — and seen the ones that didn't work, and why: promising ideas undone by unclear numbers and weak setups.

"My approach is practical rather than motivational. I look at the numbers, the market, the setup required and the gaps that could make an idea harder to sustain than it first appears.

You will not simply be told to 'go for it.' You will receive an honest view of what looks viable, what needs changing and what your next move should be."

Nathan · Founder, StartSorted

Questions people actually ask.

Everything else, in one place.

I don't have a fully formed idea yet — is this still useful?
Yes, as long as you've got the outline of something. If you can describe what you'd do in a sentence, we can work with it. If you genuinely have no idea, this isn't the right tool yet.
How is this different from a free YouTube video or a £19 course?
A course teaches you how to think about it in general. This plan is built specifically around your idea, your numbers, your situation. The document you get isn't reusable for anyone else.
When do I get my plan?
The call is usually within 3–5 days of payment. The written plan is delivered after the call — typically within 48 hours.
What if I decide self-employment isn't for me?
Then the £95 was the best money you ever spent. Better to find out now than after you've quit your job.
Is the £95 refundable?
The 30-minute call is the live deliverable — once it's happened, the work has been done. If you haven't booked your call yet and want a refund, ask.
Will I be sold something at the end?
No. The plan is the product. If the document recommends a bigger build and you want help with it, we can talk — but that's your call, not mine.
Who actually does the call and writes the plan?
Nathan — the person who built this service. Not a junior, not an outsourced team.

Stop circling. Start deciding.

A £95 plan won't make the decision for you. But it will give you the structure to make it properly — and the honest second opinion most people never get before they commit.

Delivered within days No upsell